# Your online store - run it from the Website menu

> How the SmartPOS Hub online store works - a custom site built for you on your live catalog - and how to run orders, reviews, features and settings.

Source: https://docs.smartposhub.com/online/online-store/  
Last updated: 2026-10-30  
Product: SmartPOS Hub (https://smartposhub.com)

Your SmartPOS Hub online store is a custom website that sells straight from your live catalog. This page explains, in plain words, what the **Website** menu does (run the store's operations) and what it does not do (edit pages or themes), and walks you through each screen you use day to day.

> **How to turn it on**
> 1. **Plan:** Website & online store (included in most plans; check Settings › Package Subscription)
> 2. **Switch:** Settings › Business Settings › Modules › Website & online store
> 3. **Permission:** Website permissions in User Management › Roles (the Team access card can create a Web Manager role)

## How the online store works

Think of it in two parts:

| Part | Where it lives | Who changes it |
|---|---|---|
| **Design and content** - pages, layout, colors, texts, blog, policies | The store's own website files | Built for you; changed with AI, by SmartPOS support or your developer |
| **Everything that is data** - products, prices, stock per location, categories, customers, orders, invoices, reviews, questions, coupons, payments, delivery | SmartPOS Hub | You, from the **Website** menu and the rest of SmartPOS Hub |

**No page or theme editor:** 
SmartPOS Hub does not have a drag-and-drop website builder. Sites are built for you on the SmartPOS storefront connection, often with AI. If you only need ordering on a website you already have, use [widgets](https://docs.smartposhub.com/online/widgets/) - they work in any site.

Because the store reads everything live, there is nothing to sync. When a cashier sells the last item, the store shows it as sold out within seconds; when you change a price in **Products**, the store shows the new price.

## Before you start

- The **Website & online store** module is on (see the box above).
- Your store has been built and connected. Ask [SmartPOS support](https://smartposhub.com/contact/) if **Website › Overview** says **Store not connected yet**.
- Products have photos, descriptions and prices, and are marked to show on the website.
- Locations that sell online have an address and opening hours (**Settings › Business Locations**).
- At least one payment method is set up in [Settings › Payments](https://docs.smartposhub.com/online/payments-for-online-orders/).

## The Website menu at a glance

| Menu item | What you do there |
|---|---|
| **Overview** | Store status (Live / Maintenance / Offline), connection, today's orders, 30-day sales, visitors, the **Needs your attention** queues and the **Store setup** checklist |
| **Orders** | Every online order, with filters and a detail page. See [Website orders](https://docs.smartposhub.com/online/website-orders/) |
| **Returns & refunds** | Return requests from the store and your return policy |
| **Reviews** / **Questions** | Approve product reviews, reply in public, answer customer questions |
| **Prescriptions** | Pharmacies only: check prescriptions before an order is released |
| **Payment proofs** | Check bank-transfer receipts customers upload |
| **Forms & webhooks** | Entries from the store's forms (contact, quote, trade-in…), webhooks and their delivery log |
| **Insights** | Visitors, sessions, add to cart, checkouts, orders, revenue, conversion and campaign (UTM) results |
| **Searches** | What customers search for, including searches with no results |
| **Media library** | Every image of your business in one place |
| **Coupons** | Discount codes for the store and widgets |
| **Widgets** | Copy-paste shop widgets. See [Widgets](https://docs.smartposhub.com/online/widgets/) |
| **Payments** | Which payment methods the store offers per location and order type |
| **Shipping** | Delivery zones and prices, with a **Try an address** checker |
| **Store features** | Switches for what the store does (see below) |
| **Store info** | A read-only summary of what the store shows: name, currency, contact, locations, hours, policies |
| **Settings & API** | Checkout rules, stores and time slots, catalog and prescriptions, and the connection details |

## Step 1 - Check the overview and go live

1. Open **Website › Overview**.
2. Look at the **Store setup** checklist on the right. Each line has a **Fix** link: store connected, products online, payment methods, delivery options, business logo and store is live.
3. Work down **Needs your attention**: orders needing attention, awaiting payment, payment proofs to check, reviews to moderate, questions to answer, new form entries and failed webhook deliveries.
4. When everything is ready, choose **Live - open to everyone** under **Site status** and press **Save status**.

![Website overview showing Saffron Lane Boutique Live and store connected, last API call, catalog version, site status choices, orders and visitors](https://docs.smartposhub.com/_astro/on-website-overview.CsZZbPo4.png) (web app page: `/website`)
*The overview shows whether the store is connected and live, and what needs your attention.*

:::tip
Use **Maintenance - visitors see a notice** while you change prices or stock in bulk, then switch back to **Live**.
:::

## Step 2 - Choose what the store does (Store features)

**Website › Store features** has one card per feature, each with a switch and a one-line explanation. The groups are:

- **Catalogue**: stock counts (hide, badge or number), out-of-stock products, compare, wishlist, quick view, recently viewed.
- **Social**: reviews (moderation, verified buyers only, photos), questions, social proof (people viewing, recent orders).
- **Checkout**: guest checkout, delivery, pickup, dine-in, time slots, minimum order, coupons, gift note, order notes, cancel window.
- **Pharmacy**: prescriptions, with approval before release.
- **Customer accounts**: accounts, sign in with a code, reorder, invoices.
- **Marketing**: newsletter, visitor tracking consent, abandoned carts.
- **Search**: suggestions and popular searches.

Save, and the store picks up the change within seconds. A switched-off feature disappears from the store.

![Store features page with cards and switches for stock counts, out of stock, compare, wishlist and quick view](https://docs.smartposhub.com/_astro/on-website-store-features.Co-C7LvF.png) (web app page: `/website/shop-settings`)
*Website › Store features: switch a feature on or off for your store.*

## Step 3 - Moderate reviews and answer questions

1. Open **Website › Reviews**. New reviews wait under **Waiting**.
2. Read each review, then press **Approve**, **Reject** or **Spam**. Approved reviews appear on the product page. A **Verified buyer** label shows when the reviewer bought the product.
3. Optional: **Write a public reply** under a review.
4. Use **Moderation settings** to decide whether reviews need approval.
5. Open **Website › Questions** and answer customer questions the same way.

![Reviews page with the Approved tab, a five-star review of a product and a Write a public reply box](https://docs.smartposhub.com/_astro/on-website-reviews.CP56DpSI.png) (web app page: `/website/reviews`)

## Step 4 - Check checkout rules and the connection (Settings & API)

**Website › Settings & API** has four tabs:

- **Checkout**: what an online order becomes (for example **A final sale**), which location's stock it uses (**Stock and orders from**), who is e-mailed about new orders, the terms page, **Phone number is required** and **Sell when out of stock**. Payment methods themselves are on the Payments page, and order types, minimum order, guest checkout and order notes are in **Store features**.
- **Stores & time slots**: which locations sell online, pickup and delivery slots.
- **Catalog & prescriptions**: show all sellable products or only marked ones, sold-out products, prescription approval, form e-mails.
- **API & developer**: the connection status, the API base URL and the **Site key**. The store secret is never shown again after it is created; a business admin can make a new one with **Generate new secret** (your password is asked). The live store stops working until the new secret is saved in its hosting, so only do this together with SmartPOS support or your developer.

![Website Settings and API page on the Checkout tab with An online order becomes, Stock and orders from, terms page and checkout rule switches](https://docs.smartposhub.com/_astro/on-website-settings.CbTHuxV5.png) (web app page: `/website/settings`)

## Step 5 - Watch results in Insights

**Website › Insights** shows visitors, sessions, page views, add to cart, checkouts, orders, revenue, conversion and average order value for a date range, compared with the previous period. The campaign table splits results by **UTM** source, medium and campaign, so you can see which ads and posts bring orders. Export the table as CSV.

![Website Insights with KPI tiles for visitors, sessions, orders and revenue and a traffic chart](https://docs.smartposhub.com/_astro/on-website-insights.jsarElZO.png) (web app page: `/website/insights`)

## Tips and mistakes to avoid

- **No products online?** The checklist line **Products online** shows 0 when no product is marked for the website and "show all sellable products" is off. Mark products, or switch the catalog option on in **Settings & API › Catalog & prescriptions**.
- **No payment options at checkout?** Turn on at least one method in **Website › Payments** (pay at pickup, cash on delivery, bank transfer or an online gateway from **Settings › Payments**).
- **Delivery not offered?** Add a delivery zone with a price in **Website › Shipping**, then use **Try an address**.
- **Don't rotate the store secret casually.** It disconnects the live store until the new secret is installed.
- Domain, design and text changes are not in SmartPOS Hub - ask support.

## Related pages

  - [Website orders](https://docs.smartposhub.com/online/website-orders/)
  - [Payments for online orders](https://docs.smartposhub.com/online/payments-for-online-orders/)
  - [Widgets](https://docs.smartposhub.com/online/widgets/)
  - [Website module reference](https://docs.smartposhub.com/modules/website/)

## Frequently asked questions

### Can I edit my store's pages, theme or menus inside SmartPOS Hub?

No. SmartPOS Hub has no page or theme editor. Your store is a custom-coded website. Its design and texts are changed in the store's own files, usually with AI, by SmartPOS support or your developer. Inside SmartPOS Hub you run operations - orders, reviews, payments, delivery, features and settings.

### How do I get an online store?

Contact SmartPOS support. The store is built for your business and connected to your account. Until it is connected, Website › Overview shows "Store not connected yet". If you only need ordering on an existing website, use widgets instead.

### Do I have to copy my products to the website?

No. The store reads products, prices, stock per location, categories, brands and specifications from SmartPOS Hub live. A price or stock change at the till shows on the store within seconds.

### How do I hide a product from the store?

Products appear online when they are marked to show on the website, or when your website settings show all sellable products. Untick the product's website option or hide its category to remove it.

### How do I close the store for a while?

On Website › Overview, set Site status to Maintenance (visitors see a notice) or Offline (the store is closed) and press Save status. Switch back to Live when you are ready.

### Who on my team can work on the website?

Anyone whose role has the Website permissions. On Website › Overview, the Team access card can create a "Web Manager" role with every website permission for you.

### Where do I change the store's domain?

The domain is managed with the store's hosting, not in SmartPOS Hub. Ask SmartPOS support to change or add a domain.

### Can customers create accounts on my store?

Yes, when Accounts is switched on in Website › Store features. Customers can sign in, see orders and invoices, save addresses and reorder.
